Technology has a strong grip on how we conduct our daily business with social media interactions, email, text, and so on. Despite the many diverse channels of communication, every now and again, asking for a referral or recommendation is a great way to tap into the power of your online network and grow your business. LinkedIn is a terrific forum to put into motion to assist with these types of requests.
Allowing LinkedIn to work for you can make introductions easier and more thorough. Maximize the power of LinkedIn by ensuring your profile is updated regularly, that your profile image is a true representation of you and your company, post daily or weekly blogs by reposting from company pages or website (this can be done to any social media channel) and visit the site daily.Once your LinkedIn profile is complete and up-to-date, reach out and request a recommendation from one of your referral partners monthly. LinkedIn is one of the largest databases that exists today, and holds your target audience for referral partners, professional networking, and potential clients. Requesting recommendations is only a small piece of the pie as you will also want to produce recommendations for your contacts, too; it’s the basic law of reciprocation and you can truly grow your business by these simple tasks.